The aim here is higher productivity (doing more with less) - a good example being standard designs and processes for home building; and, of course, the McDonalds system for hamburgers.

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These ideas are more fully developed in 'Lean Thinking' and 'The Machine That Changed the World', by James Womack and Daniel Jones.

Eliminate Muda

Design Pull

The Process
Applicable for both manufacturing and service industries.

See interactive ebook on iBookstore