Richard Feynman stated it more memorably: "The first rule is not to fool yourself, and you are the easiest person to fool."
*
Eric Beinhocker in ‘The Origin of Wealth’ expands on the idea:
People have a general bias toward spinning their reality in positive ways and ignoring uncomfortable facts. It takes a real jolt to...
The remaining text is provided in the full PDF that is available for $4.45
